August 2025 NEBRASKA CATTLEMAN 15 Performance Beef helps the Sarben Ranch team shift from reacting to issues to proactively managing herd health, nutrition, and performance. “It helps us stay ahead,” says Tony. “We can monitor trends and health data, make small changes early, and avoid bigger issues down the road.” From tighter communication to smarter decisions and better outcomes, Performance Beef has become a daily essential at Sarben Ranch. EVOLVING FOR THEFUTURE Sarben Ranch continues to grow and evolve–feeding more cattle, adding more team members and leaning more into the tools that support smart efficient operations. One of the most impactful benefits has been improved communication with nutritionists. Performance Beef allows nutrition plans and feed rations to be entered and reviewed remotely, enabling proactive adjustments without constant on-site visits. “I didn’t realize how often our nutritionist was checking the data until recently,” says Tony. “He’s tweaking things behind the scenes to make improvements we wouldn’t have caught right away– and that's a good thing.” With the ability to view new rations, verify ingredient accuracy, and ensure everything is on track before anything hits the feed bunk, Tony and his team feel more confident in the decisions made daily. ENHANCING NUTRITION AND COMMUNICATION “We’re feeding more now, and having more people involved has helped,” Tony says. “It also makes Performance Beef more valuable and keeps everyone on the same page.” “It improves our communication,” Tony says. “They make sure rations are right before I even see them, which gives us peace of mind.” SCAN TO LEARN MORE AND REQUEST ADEMOOF PERFORMANCE BEEF • PAID ADVERTORIAL •
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