104 NEBRASKA CATTLEMAN February 2024 product. On their first day of employment, employees are BQA trained and certified, and existing employees are required to participate in annual trainings related to BQA and their daily duties. ADAMS is also dedicated to their community and youth. Each year, ADAMS hosts youth from the surrounding areas seeking their Youth for the Quality Care of Animals training (YQCA). By doing this, ADAMS puts the BQA concepts and principles in front of possible future beef industry producers at a young age. Additionally, ADAMS works to bring the feedyard to the classroom and the classroom to the feedyard for local schools in the area. What sets ADAMS apart from others is not just their adoption and implementation of the BQA program in their operation, but also their work to have their backgrounded cattle suppliers do the same. 2024 BQA MARKETER OF THE YEAR: Power Genetics Headquartered in Arapahoe under the direction of president and founder Jason Anderson, Power Genetics is a company that procures cattle sired by Powerline Genetics bulls and finishes them at independently owned feedyards that are licensed members of Power Genetics. To elaborate more, Powerline Genetics is J.D. Anderson’s company (Jason’s brother). With this business model, Power Genetics knows what kind of feeder cattle genetics they are purchasing, which in turn informs Powerline Genetics on what kind of herd bulls they are producing based on the offspring’s performance data in the yard and at the rail. Furthermore, Power Genetics have parameters they must meet with the cattle they are finishing in order to target value-added programs. Power Genetics is truly a believer and friend to the BQA and Beef Quality Assurance Transportation (BQAT) programs: they have issued policy to member yards to ensure all cattle handlers are BQA certified. Furthermore, when cattle are to be shipped, member BQA CONTINUED FROM PAGE 102 system. Today, ADAMS has a 125,000head finishing capacity and more than 130,000 head being backgrounded at more than 80 partnering operations across North America. ADAMS is committed to BQA implementation and understands they have a duty to supply beef consumers with a wholesome, high-quality and safe beef The 2024 BQA Feedyard of the Year, Adams Land & Cattle Company, is committed to BQA implementation and understands they have a duty to supply beef consumers with a wholesome, high-quality and safe beef product. CONTINUED ON PAGE 106 Looking for EASY-KEEPING COWS? Wine Glass Easy Keepers • Are Low-Input Foraging Experts • Graze 365 Days of the Year Watch videos and learn more about our easy keepers here! www.WineGlassRanchInc.com info@WineGlassRanchInc.com Imperial, Neb 300 Head for Sale • Wednesday, April 10, 2024 Ogallala Livestock Auction, Ogallala, Neb. (308) 882-5555 1/3 Rectangle Nebraska Cattleman Wine Glass Ranch Feb. 2024
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