A-11809765973 WWW.LEACHMAN.COM/PROFIT | 970-568-3983 CONTACT OUR REGIONAL REPRESENTATIVES JERROD WATSON (WESTERN) | 303-827-1156 AARON RASMUSSEN (MIDWEST) | 308-763-1361 KURT SCHENKEL (EASTERN) | 740-503-6270 - IN A WORLD OF INFORMATION OVERLOAD - focus on the ONE NUMBER that predicts PROFITABILITY Learn how $PROFIT® can work for your operation. $PROFIT® is a comprehensive genetic analysis to improve maternal and terminal traits simultaneously. Cattle receive predictions for economically relevant traits not available through most breed associations, helping you make more accurate, profitable selection decisions. $PROFIT® helps your customers: • Makes bull selection simpler and more transparent • Identifies the cattle that best fit their production goals • Allows them to track genetic progress using INHERIT Select® on replacement heifers The result? Genetics your customers understand, trust, and come back for. Contact Craig Hays, 660-373-1897, to enroll as a $PROFIT® Partner. Take the guesswork out of genetic selection. DNA test the top 70% of your heifer calves with Zoetis INHERIT Select®. Select replacement females and bulls using the index catered to your marketing path. •$PROFIT® — 30% heifer retention rate with remaining progeny marketed on the grid. •$RANCH® — Predicts profit when selling calves at weaning. •$FEEDER® — Predicts profit from weaning to harvest. Receive predictions for critical traits like: • Cow lifetime fertility • Mature size • Milk production • Udder quality With this data, the average genetic merit of your herd improves faster than it ever could with visual selection alone. Seedstock Breeders Commercial Producers ® Leachman $PROFIT One comprehensive index. Clear genetic direction.
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